Week 7 Book Reflection: Ch. 7 “Discovering New and Emerging Markets”

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Instead of managers creating strategic plans for going up against disruptive technological change, they should plan for ways to learn and explore from the disruptive change. With disruptive technology being the new entrance to a business, this will result in how they invest by recognizing the uncertainties of a developing market. Most managers learn about […]

Week 6 Book Reflection: The Innovator’s Dilemma “Match the Size of the Organization to the Size of the Market”

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“Leadership is more crucial in coping with disruptive technologies than with sustaining ones, and that small emerging markets cannot solve the near-term growth and profit requirements of large companies.” This suggests that entering established markets and going up against the competition is more risky with lower chance of success than in creating a new market. […]

Week 5 Reflection: The Innovator’s Dilemma Ch.5 Give Responsibility for Disruptive Technologies to Organizations Whose Customers Need Them

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Who controls the company, the manager or the customer? Successful companies know that the customers control everything, what the company can and can’t do. This is known as resource dependence, which the company is limited to the resources it is given by customers and investors in order to survive. Companies that do not provide what […]